Adults Freak Out in 10-Minute Hot Car Challenge

In an effort to raise awareness of the dangers of being locked in a hot car, Kars4Kids wanted to see how long people could last in a steamy car.

Could you endure sitting in a hot, locked car?

To raise awareness about the dangers of leaving a child in a car, Kars4Kids conducted a social experiment, offering people $100 if they could last just 10 minutes in a sweltering car on a hot, summer day.

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At first, they seemed okay. But that quickly changed, and not one person was able to make it for 10 minutes!

Wendy Kirwan from Kars4Kids told INSIDE EDITION: "This whole campaign started with our safety app, a simple app we developed in response to the tragic stories you hear every summer of kids being forgotten in hot cars, too often with fatal outcomes."

To illustrate how hot a car can get in the summer, the non-profit even baked cookies on the dashboard!

"With the understanding that even loving, responsible parents can forget a child, our app is designed to trigger the parent's memory," she said.

Read: Prosecutors Say Father Sexted While Boy Died in Hot Car

Besides bringing awareness to the app, "We needed to raise awareness of both the dangers and the fact that this can happen to anyone," she said.

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