It was a simple act of selfless compassion, delivered in a place of everyday commerce, captured by a cell phone camera.
Heads bowed, three employees of a Dutch Bros. Coffee stand clasped the hand of a patron and prayed with her right there in the drive-thru lane, asking for a bit of grace and healing for the woman behind the wheel whose husband died the previous night.
"Snapped this picture while waiting in line at the Dutch Bros on 138th Avenue today," wrote Barbara Danner on her Facebook page. "Turns out the young lady in line ahead of us lost her 37-year-old husband last night.
"When the DB guys & gals noticed she was falling apart, they stopped everything and prayed with her for several minutes, invited her to come back for prayer and support, as well as anything else that she might need," the post concluded.
Thus far, that missive has generated more than 370,000 likes and 13,000 comments. Among them:
" I am not religious, but THIS is what we need for humanity: Empathy and understanding, true human connection, and love. Way to go Dutch Bros., once again, you did an amazing job at hiring your staff," wrote Nathalie Bancroft.
"I am just so proud of my coworkers and so proud to be a part of this company. We are not just a cup of coffee, we are a support system for whoever needs us!" wrote Hailey Blaylock.
"I'm so blessed to work for Dutch Bros. We have the freedom to care and love on our customers which makes my job amazing. I've prayed with customers, hugged customers, celebrated pregnancies and held hands while people are heading to a funeral," posted Alysia Brewer.
Most posts were testimonials to Dutch Bros.,which says it is the country's largest, privately held drive-thru coffee chain. Based in Oregon, the company has more than 200 outposts in the West and its franchises are available only to employees and franchisees.
The coffee purveyors, according to those who commented on Danner's post, are known for handing out free pick-me-ups and for helping customers needing a kind word or a prayer or sometimes a joke.
There were other, more serious, notes. A woman wrote that employees at a Dutch Bros. franchise had helped her escape an abusive husband by keeping her cell phone, which her husband was tracking, while she ran to her mother's house.
Other posters wrote of fundraising efforts for officers killed in the line of duty.
"Dutch Bros. here in Sacramento, California is donating $2.00 from every coffee sold to give to the family of the California Highway Patrol officer who was tragically killed on Interstate 80 about 2 weeks ago. There were lines of cars around the block with customers stopping by to buy a beverage so the donations could be a lot for the family," wrote Marilyn Budgett Russell.