Bride and Groom Say 'I Do' in The Kmart Toy Aisle, Where They First Met

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Even though this Iowa couple said "I do" at the end of the toy aisle, their vows were no play pretend.

Read: Cops Pull Over 8-Month-Old Girl Driving Toy Car

The Des Moines bride and groom chose to tie the knot at Kmart because it was where they first met.

Brad Beadle told KCCI that he and his kids were throwing a ball around in the toy aisle when suddenly, he ran right into his future bride.

"My kids ran into her kids, and I about ran her over, and I was like 'Hi.' I was looking at her and I was like, 'Wow, this woman is beautiful,'" he recalled.

"I was glad he had hair," Denise thought at their first encounter, and it was clear the couple had fallen in love at first sight.

Five years later, Denise donned an emerald green dress as unconventional as their venue and walked down the aisle as their family and friends cheered them on.

Read: Bride Upstaged by Proposal at Her Wedding: 'It Was a Big Misunderstanding'

As if the wedding couldn't get more sentimental, the newlyweds even held their reception at a local Burger King, where they had their first date.

Watch: Burger King Throws Themed Wedding for Mr. Burger and Miss King, Complete with Paper Crowns, Hamburger-Patterned Socks