'San Andreas' Movie Promotion Reworked Following Nepal Earthquake
Following the devastating earthquake in Nepal that has claimed over 5,000 lives, Warner Brothers is reviewing its promotional campaign for their earthquake summer blockbuster, San Andreas, which stars Dwayne ‘The Rock’ Johnson.
Spokesman Paul McGuire said the studio wants to ensure it is sensitive to people affected by the tragedy. The film is set in the aftermath of a monsterous earthquake along the San Andreas Fault in California.
Warner Brothers still plans on releasing the film at the end of May but will revise publicity materials and their marketing campaign.
New promotional materials will include information on ways people can help relief efforts in Nepal. Warner Brothers parent company, Time Warner, said they will also match any donations its employees make to disaster relief.
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