Katie Wilder and Andrew Naslund initially thought they'd have a more tranquil wedding.

"The plan was actually to get married on a beach. Feet in the sand, we wanted something small, which is not what happened,” Wilder laughed.

Instead, they tied the knot in front of 3,200 strangers at an Oktoberfest celebration in Chico, California — at the suggestion of Naslund’s mother.

"This was my mom texting me saying Sierra Nevada's doing a thing. Like, what?" Naslund told InsideEdition.com.

That exchange led the couple to submit a video to the California-based brewing company, explaining why the company should foot the bill for the nuptials. 

They won. The only thing the couple had to pay for was their attire. Wilder donned a traditional wedding dress, and Naslund wore lederhosen.

Their unique wedding is sure to yield stories for the couple for years to come.

“It was the best thing that could’ve happened. We could not pay for the memories we’ve just gotten,” Naslund said.

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