How a 9-Year-Old Boy's Handwritten Letter to KIND Led Him to Become 'CFO for a Day'
Alex Munoz wrote a letter to the CEO of KIND snacks asking when they will go public. In return, he was named CFO for a day at company's Times Square HQ.
A 9-year-old boy became the youngest owner of KIND snacks after penning a handwritten letter to the company CEO that resulted in a visit to the Times Square headquarters.
Alex Múnoz recently wrote to KIND CEO and founder Daniel Lubetzky, inquiring about when his company would be going public because he was interested in investing.
A short time later, his letter was answered by Lubetzky himself, who gave Alex and his mother an all-expenses-paid trip to New York City. Múnoz was all business during the visit, sporting a suit as he was named KIND’s honorary chief financial officer for the day.
He was able to tour the facility, taste test different snack bars, and collect a pile of his own business cards, honoring his new title.
Múnoz also got the opportunity to meet with current CFO, Zahir Ibrahim.
"He’s going to give him a run for his money," Lubetzky tweeted in regard to moment Múnoz met Ibrahim.
To top it off, Múnoz received 10 shares of stock in the company, making him the youngest owner of KIND snacks.
Lubetzky and Múnoz’s were seen sealing the deal with a handshake.
“Welcome to the company, to the movement and to be part of our journey,” Lubetzky told the young shareholder.
KIND snacks took to Twitter and Facebook, as well as an Instagram story, to share the memorable trip to the headquarters.
In a reflection note on LinkedIn, Lubetzky had only positive things to say about Múnoz.
“Alex is a remarkable kid, and he's lucky to have parents who indulge his intellectual curiosity,” he said.
Lubetzky added that the visit reminded him of his own childhood, and how he began his career at a young age.
“I have no doubt that Alex’s inquisitive nature and drive, coupled with his parents’ encouragement, will serve him well,” Lubetzky said. “Who knows? Maybe he’ll come back to be our actual CFO one day!”
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