How a Party Went from a New York City Basement to Selling Out Arenas

They all were at a rough point in their lives. In December 2012, Kameron McCullough wasn’t working. Nile Ivey had been laid off. So McCullough suggested Ivey and his other friends come over to his Harlem home for a game night and bring one of two things for entry: chicken or liquor. It was the spark that lit the flame that became D’ussePalooza. The party has been taken internationally. It got so popular, it earned a partnership with Jay-Z’s RocNation. InsideEdition.com’s Stephanie Officer examines how the core group of friends and business partners turned partying into liquid gold.