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    TikTok Helps Author Become Bestseller After Lonesome Book Signing

    April 1, 2025

    One author was selling his business self-help book at Barnes and Noble in Pennsylvania, but sales were not brisk. A young mom noticed him being ignored and posted a video to TikTok. Her 4-year-old daughter, Ella, walked up to author Jonathan Stanley and told him she wanted to be an author when she grows up, Stanley tells Inside Edition. The video went viral, and Stanley's book, "Purposeful Performance: The Secret Mix of Connecting. Leading, and Succeeding," became a bestseller on Amazon.

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