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What Is 'Summerween?'
August 10, 2026
It's still the middle of summer, but when you go out shopping, be prepared to see lots of ghosts, goblins, 'haunted' decorations and, of course, candy. Why? It turns out there's already a big push among retailers for Halloween. Spooky season is big business; last year, Americans spent a record $13.1 billion on the holiday. Inside Edition's Alison Hall has more on the trend being called "Summerween."
