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    Some Businesses Accommodating Popularity of 'Dry January'

    January 8, 2026

    Dry January has become so popular, it has generated new businesses dedicated to drinkers who want a delicious mocktail. Kacie McIntosh, a contestant on the hit reality show "Love Is Blind," is on week one of Dry January and says she feels more energized than ever. Bars are also answering the demand. At Dear Irving, a bar in Manhattan, bartender director Meghan Dorman showed Inside her popular non-alcoholic espresso martini.

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