Is this a mall or a theme park? It’s actually both! The American Dream Mall in East Rutherford, New Jersey, just outside New York City, is now open and it features an indoor ski and snowboard park. Skiing superstar Lindsey Vonn gave it a go! The mall’s many activities are in line with cautions made by experts who say for malls to survive, they must offer more than just shopping. The death of malls across America has been happening for years. Nine thousand stores closed just last year.